Creativity That Sells

This two-year, full-time diploma (60 credits) puts you right in the mix: styling shoots, building campaigns, reading trends, and deciding what makes it onto the shelf.

You’ll work retail hours in your first year, complete a placement with a professional fashion brand, and even plan and run a live fashion event of your own, right down to the budget, venue, and media releases. 
At The KPU Wilson School of Design, creativity and commerce work side by side, preparing you for an industry that never sits still.

Image
Fashion Marketing
Image
Fashion Marketing students

Program Highlights

  • Applications open October 1 and close March 1. Apply early, since space in the program is limited.
  • We only admit a select group of new students per year, so class sizes stay small and your instructors really get to know your work.
  • This is a rigorous, full-time program, but you can adjust your elective schedule to finish while working.
  • You’ll get industry exposure early. There’s a retail requirement in year one, and a 120-hour placement inside an apparel marketing organization in year two.
  • Graduates can ladder straight into the third year of one of KPU's Bachelor of Business Administration programs, or a one-year top-up degree at Nottingham Trent University in the UK.
  • Graduates go on to work with apparel companies, retailers, distributors, and marketers. Or they follow their own path as a freelancer or entrepreneur.

Want more detail? Check our FAQ if you still have questions.

Admission Requirements Information Sessions

Costs and Equipment

Tuition and Fees

Use our Tuition Estimator to get a sense of costs, though keep in mind there are mandatory student fees and other fees on top of tuition. Plan to spend $500-$800 on project materials and printing throughout the program.

Scholarships, student loans, and other financial aid may be available. Visit Student Awards and Financial Assistance to see what you might qualify for.

Laptop

On top of tuition and fees, you’ll need a laptop and some specific software to keep up with coursework.

Visit Equipment & Software for the minimum specs and recommended programs.

Program Timeline

Year 1: Build your foundation

Dive into the core of fashion marketing: visual communication, branding, buying, textiles, and retail strategy. You’ll also build your professional skills through courses in business writing, sustainability, and industry practices.

Year 2: Deepen your skills

Explore forecasting, e-commerce, social media strategy, merchandising, and business development. You’ll also complete a job placement where you apply what you’ve learned in a professional setting.

Industry-Ready Skills

By the time you graduate, you’ll have a portfolio full of hands-on work and the confidence to walk into the fashion business ready to make your mark.

julian

Creative & Visual

You’ll plan and style real photo shoots. You’ll also build promotional campaigns and digital content — the kind clients actually pay for.

megan

Business & Strategy

You’ll learn to read consumer behaviour and trends, then put that insight to work designing buying plans and product assortments.

Who Studies Fashion Marketing

People & Collaboration

You’ll work directly with local and global brands, learning to collaborate on a team just as easily as you run your own show.

Look Behind The Scenes

For inspiration, browse our Fashion Marketing feed or search @wilsondesignkpu on Instagram to see what our community is making right now.

Ready To Get Started?

We’re looking for students with drive, creativity, and curiosity about fashion business and culture. Sound like you? Time to take the next step.

To apply, you’ll need to meet our English Proficiency Requirement and submit an Entrance Package. Get all the details here:

Admission Requirements